I'LL GIVE AUSTIN TWO, MAYBE THREE YEARS...
Pour one out for Microsoft Paint
THAT’S WHAT I TOLD MYSELF WHEN I FIRST MOVED HERE… BACK IN SEPTEMBER OF ‘95.
If, on what turned out to be my last day living in Chicago, someone told me my career would revolve largely around the convenience of a coffee shop, access to the Internet (an obvious fad) and an endless supply of tacos, I would have laughed, ignored the comment, and went back to scraping the ice off my car windows.
Gino’s Vino: A little goes a long way
I heard some weird news yesterday … the news isn’t what was weird, what was weird was how it made me feel… real weird, like ‘Twilight Zone’ weird. Maybe it’s because this news made me feel old. I did just hit thirty and got married… and the subject in question has been a constant for my entire life.
360 Demand Generation at A10
I’m a sucker for a casual, hole-in-the-wall restaurant. My 30th birthday was coming up and nothing sounded worse than getting all dolled up and dropping hundreds a person on a “trendy” meal that left me hungry. So I hopped on Yelp and after a few hidden gems of Austin-like searches, I stumbled across Gino’s Vino. ..
360 Creative at A10 Strategies
At A10, I focus on demand generation – meaning creating campaigns, tools and systems that set the brand apart while moving the audience through the sales cycle. Whereas ‘demand generation’ is a newish term, marketers have been using creative messaging to get their target market to act for years.
At A10, we position ourselves as an agency with a 360° view. But what does that mean, really? Are we a group of folks that can deliver any facet of marketing, from events to demand generation to a full-throttle, multimedia campaign, and everything in between? Simple answer there is yes, we can do that.